360-degree video is typically recorded using either a special rig of multiple cameras, or using a dedicated camera that contains multiple camera lenses embedded into the device, and filming overlapping angles simultaneously. Through a method known as video stitching, this separate footage is merged into one spherical video piece, and the color and contrast of each shot is calibrated to be consistent with the others. This process is done either by the camera itself, or using specialized software such as Mistika VR or Kolor AVP that can analyze common visuals and audio to synchronize and link the different camera feeds together. Generally, the only area that cannot be viewed is the view toward the camera support.
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An extension of Foursquare, this popular app, which receives 8 million daily check ins, allows users to keep track of their favourite locations with their personal lifelog map, which they can opt to share with friends via Facebook and Twitter. Users can also add images and notes to remind themselves what was just so great about that particular business, earning sticker rewards along the way.