It just seems irresponsible for an app to play video if someone is on mobile data... like FAcebook's auto-play videos which thankfully you can set to only work on WiFi (or not at all)... it seems this model is quite common so it's a bit weird the central ad service(?) does't follow this. In many scenarios I wouldn't have good enough signal for video anyway... what happens then? – Mr. Boy Jul 28 '16 at 13:37 

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Adobe Premiere Clip is one of the big names when it comes to video editor apps. It has a laundry list of features, including the ability to auto-generate videos using your images and video if you don’t want to do it yourself. If that’s not your thing, you can edit your video manually using a variety of tools, effects, and music. The app boasts that you can use your own music but some users have found this process to be difficult. It does sync and work with Adobe Premiere Pro so you can start a project on one and continue on the next one. However, you'll need an Adobe Creative Cloud account to make all the syncing work.

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Funimate is one of the surprisingly popular, but not overly powerful video editor apps. It bills itself as being a great app for making music videos or simple videos out of the stuff you already have on your device. There are 15 video filters that you can play with and the creation process is fairly painless. This isn’t something you’d want to use on a serious video. It has things like video effects. However, it's better for short little social media posts rather than actual video production. You can download it for free to try it out yourself.


SmartShoot helps the world's leading brands shoot compelling photos and videos in thousands of locations to brand-driven guidelines. Hand-selected professional photographers & videographers from our global creative community use our technology platform to enable real-time collaboration with brand partners and the production of effective ads & compelling stories.

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Before loading ads, your app will need to initialize the Mobile Ads SDK by calling MobileAds.initialize() with your AdMob App ID. This only needs to be done once, ideally at app launch. You can find your app's App ID in the AdMob UI. For this codelab, you will use the test app ID value of ca-app-pub-3940256099942544~3347511713. Following Android best practices, this value should be mapped to the strings resource file located at RewardedVideoExample/app/src/main/res/values/strings.xml of your project. Add an new entry to this file for the AdMob App ID, as shown below.

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The first step to adding the Firebase SDK to your Android project is including a Firebase configuration file within your app. Normally, you would download a google-services.json file from the Firebase console and include it at the app/ directory of your app. For convenience, a sample google-services.json file has already been included in this project.

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Quik is from a newer generation of video editor apps. It's halfway decent if you need something simple. The way it works is you add up to 50 photos and video clips into the app. The app then analyzes them and spits out a short video from them. Quik contains about two dozen video styles and you can re-order and customize your video before you export it. It’s not nearly as powerful as something like Adobe Premiere Clip or PowerDirector, but not everyone needs something that intense. It's free to download with no in-app purchases.
This will unpack a root folder (admob-rewarded-video-master), which contains a directory specific to either Android or iOS. For this codelab you'll navigate to the Android directory. The Android directory contains the start state for this codelab, located in the work directory. The end state for this codelab is located in the final directory. Both work and final directories contain an Android project within a subdirectory named RewardedVideoExample.

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Sometimes you don’t bother to skip pre-rolls for example when your hands are busy, and you’re fine waiting for 15 seconds before an actual video starts. And then you’re surprised to find yourself unwillingly watching someone’s else music video which lasts at least 3 minutes. Promoting a music video as a pre-roll ad is a popular practice it allows to reach more views from the real people, though it doesn’t guarantee the love of the viewers.

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Before loading ads, your app will need to initialize the Mobile Ads SDK by calling MobileAds.initialize() with your AdMob App ID. This only needs to be done once, ideally at app launch. You can find your app's App ID in the AdMob UI. For this codelab, you will use the test app ID value of ca-app-pub-3940256099942544~3347511713. Following Android best practices, this value should be mapped to the strings resource file located at RewardedVideoExample/app/src/main/res/values/strings.xml of your project. Add an new entry to this file for the AdMob App ID, as shown below.
Even with the issues like intrusiveness, video ads are still making their way to the advertising. Whether you’re a fan of video ads or not, there is no denying that when used correctly, these ads can provide a substantial boost in revenue. Hence, the ad industry needs some good ad networks to match publishers interested in video ads with advertisers willing to deploy video creatives.

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