Snapseed is another great basic photo editing app, but with features that make it slightly more geared towards the professional user. For example, with Snapseed, you can focus in on a certain point of the image and bring it to life with enhanced lighting and focusing features. This makes it perfect for marketers who depend on images to sell their products.
In this day and age, a business that doesn't use video marketing is like a teenager without a smartphone: very rare. Rapid shifts in modern technology have caused the marketing landscape to evolve with it. Many people seek dynamic, engaging forms of content. Most of us have watched at least one video (likely more) at some point today. If you're on the internet, especially a social media site, v [...]
With over 500 million users, 50% of them regularly accessing the site via mobile, Facebook cannot be ignored. Facebook Places is similar to Foursquare but even more social, as users can share and earn rewards together. Anyone can set up a Facebook Places page for your business, but you will have to claim your Facebook Place, connecting it with your business Facebook Page to take control over it and promote it yourself.
Named the most engaging shopping rewards app in 2017, Shopkick allows users to earn Kicks just for visiting a shop and gives them the opportunity to earn extra Kicks for performing tasks, such as scanning certain products in the app. Users can then redeem these Kicks for iTunes vouchers, restaurant vouchers, movie tickets and lots more- including charity donations.
So you’re asking yourself ‘why would you want to convert my 360 video to standard video.’ There are always instances where you want the viewers to look to the left and not miss the important parts or where a 360 video is feasible, or not how to best showcase your video. As a standard video, you are able to be the director and take your viewer along the visual journey you wanted them to see.
An extension of Foursquare, this popular app, which receives 8 million daily check ins, allows users to keep track of their favourite locations with their personal lifelog map, which they can opt to share with friends via Facebook and Twitter. Users can also add images and notes to remind themselves what was just so great about that particular business, earning sticker rewards along the way.
With as many as 70% of travellers visiting TripAdvisor before making a booking, TripAdvisor Ads are a great way for leisure and tourism businesses to use location marketing to engage with potential customers. TripAdvisor Ads work by promoting your business in your target location in the form of exclusive sponsored placements with appear at the top of site’s search results.
According to a 2017 survey by the GSMA, 5 billion people now have a mobile device, with 90% of the world living in an area with mobile access. In fact, Mobile Internet usage has grown at such a rate that it has overtaken internet access via desktop by nearly 12% in the US. Even in many developing countries, there is an increasing trend for web access by mobile only.
A relative newcomer to the location marketing space, Waze Local offers users, in particular small businesses and local retailers, the opportunity to advertise to people based on current location as well as destination. After being bought by Google in 2013, Waze has a growing user base, making the app a highly effective channel for businesses to reach drivers on the go near their location.
In this day and age, a business that doesn't use video marketing is like a teenager without a smartphone: very rare. Rapid shifts in modern technology have caused the marketing landscape to evolve with it. Many people seek dynamic, engaging forms of content. Most of us have watched at least one video (likely more) at some point today. If you're on the internet, especially a social media site, v [...]
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