This post was submitted by Andrew Hubbard, founder of App Publishers Paradise – a resource for mobile app user acquisition and marketing. Andrew helps app developers create highly successful Facebook advertising campaigns for their mobile apps. An Australian, he enjoys wrestling crocodiles, boxing kangaroos and racing emu’s. You can also reach him on Twitter @A_Hubbard

If you’ve got a fitness app, you might have segmented your potential audience into 2 groups. Men who want to get huge lifting weights, and men who want to get ready for a marathon. As you can imagine, they have completely different goals, and their interests and behaviour will reflect that. You need to take this into consideration when you create your images.


As with text and image ads, we can't make any guarantees about the amount you'll earn from video ads. However, displaying video ads along with text and image ads on your site should lead to greater potential revenue for you. When you increase the pool of advertisers whose ads are eligible to display on your site, you'll increase competition for your ad space and drive your earnings up.
The last thing that I want to mention to you is the importance of always testing multiple different creatives in your campaigns. I recommend testing at least 3 different images and 2 different combinations of copy (6 ads total) for every campaign you run. This greatly increases your chances of creating an ad that resonates with your target audience.
Commercials for the Super Bowl are famous for being can't-miss "events." With interactive mobile ads, all advertising can aspire to that same level of anticipation and engagement. Even in these early days of appvertising, some rules of thumb are already starting to surface. Here are a few tips to consider as you think about your strategy for the medium.
Love FilmoraGo! This app is truly amazing! I usually download apps first and give them a good try before rating them but this right here beats any other editing app. I just made an edit and it turned out perfect. Hope to see this grow further in the near future! Also some frame rate issues could be fixed. Occurs a lot when tiny clips are combined, not allowing it to play right. Overall a great app.
Commercials for the Super Bowl are famous for being can't-miss "events." With interactive mobile ads, all advertising can aspire to that same level of anticipation and engagement. Even in these early days of appvertising, some rules of thumb are already starting to surface. Here are a few tips to consider as you think about your strategy for the medium.
360-degree video is typically formatted in an equirectangular projection[8] and is either monoscopic, with one image directed to both eyes, or stereoscopic, viewed as two distinct images directed individually to each eye for a 3D effect.[6] Due to this projection and stitching, equirectangular video exhibits a lower quality in the middle of the image than at the top and bottom.[8] Spherical videos are frequently in curvilinear perspective with a fisheye effect. The heavy barrel distortion often requires rectilinear correction before applications in detection, tracking or navigation.[9]
With as many as 70% of travellers visiting TripAdvisor before making a booking, TripAdvisor Ads are a great way for leisure and tourism businesses to use location marketing to engage with potential customers. TripAdvisor Ads work by promoting your business in your target location in the form of exclusive sponsored placements with appear at the top of site’s search results.
During the last couple of years, SmartyAds developed powerful media buying and selling monetization platforms which are powered by the real-time protocol, header bidding, blockchain, and other innovative ad tech products. Thanks to advanced technologies, the platform's process over 300 million daily impressions, support almost every mobile and web ad format and ensure smooth cross-screen ad delivery.

According to a 2017 survey by the GSMA, 5 billion people now have a mobile device, with 90% of the world living in an area with mobile access. In fact, Mobile Internet usage has grown at such a rate that it has overtaken internet access via desktop by nearly 12% in the US. Even in many developing countries, there is an increasing trend for web access by mobile only.


Have a great app idea that you want to turn into a mobile reality? Now, You can make an iPhone app or Android app, with no programming skills needed. With Appmakr, we've created a DIY mobile app making platform that lets you build your own mobile app quickly through a simple drag-and-drop interface. Millions of people around the world have already made their own apps with Appmakr. Get Started & Make your own mobile app today! AppMakr has turned millions of app ideas into real apps. Build yours today!
Anyone can create powerful, professional, native mobile apps with Appy Pie's app maker. Even a layman user can customize app layouts, add stunning features like chatbot, artificial intelligence, augmented reality, virtual reality, internet of things, hyper local and make an Android, iOS, HTML5 or PWA App. So anyone can build an app and monetize it following a few simple steps.
A recent example of effective appvertising is the TRON: Legacy interactive ad for the iPad. The ad runs in an inviting banner within an iPad app. Once you click on the ad, you're able to control the interaction and choose what to do next. Explore the characters? See behind-the-scenes footage? Hear Daft Punk talk about composing the soundtrack? It's all there. You can also check out local show times, download screen savers and even e-mail friends, all without leaving the ad.
If your camera exports a spherical fisheye or dual fisheye footage, some editing softwares require you to convert your footage into equirectangular format before you can edit them. Others, like Pinnacle Studio will work with these and convert them into equirectangular format for editing. If you have a device that captures your footage by stitching multiple cameras together (ex. a device that holds 6 GoPros to capture all 360 degrees), you will still be required to use stitching software to create a 360 file, video editing and stitching software are two very different things.

Commercials for the Super Bowl are famous for being can't-miss "events." With interactive mobile ads, all advertising can aspire to that same level of anticipation and engagement. Even in these early days of appvertising, some rules of thumb are already starting to surface. Here are a few tips to consider as you think about your strategy for the medium.


Specialized omnidirectional cameras and rigs have been developed for the purpose of filming 360-degree video, including rigs such as GoPro's Omni and Odyssey (which consist of multiple action cameras installed within a frame), and contained cameras like the HumanEyes Vuze[10] and Nokia OZO, There have also been handheld dual-lens cameras such as the Ricoh Theta S, Samsung Gear 360, Garmin VIRB 360, and the Kogeto Dot 360—a panoramic camera lens accessory developed for the iPhone 4, 4S, and Samsung Galaxy Nexus.[11][12][3]
A mobile yellow pages with reviews and offers for everything from restaurants to shopping to hairdressers and so much more. With an average of 29 million monthly app users, Yelp allows businesses to list for free on the site, targeting users with offers and rewards. Yelp also provides businesses owners with the opportunity to engage with their customers both privately and publicly within the app, helping to establish a more personal experience for customers.
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