Kaizen Ad enables marketers to easily replace and iterate creative variations at scale in order to optimize their campaign performance through continuous improvement. Our intelligent creative brief process and global network of professional designers provide fresh creative with fast turnaround times, delivering real outcomes for advertisers. Kaizen Ad Optimizers specialize in creative development for mobile advertising within specific regions around the world, including top-tier regions such as North America, the Asia-Pacific region, South America, and more.

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Before loading ads, your app will need to initialize the Mobile Ads SDK by calling MobileAds.initialize() with your AdMob App ID. This only needs to be done once, ideally at app launch. You can find your app's App ID in the AdMob UI. For this codelab, you will use the test app ID value of ca-app-pub-3940256099942544~3347511713. Following Android best practices, this value should be mapped to the strings resource file located at RewardedVideoExample/app/src/main/res/values/strings.xml of your project. Add an new entry to this file for the AdMob App ID, as shown below.

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Quik is from a newer generation of video editor apps. It's halfway decent if you need something simple. The way it works is you add up to 50 photos and video clips into the app. The app then analyzes them and spits out a short video from them. Quik contains about two dozen video styles and you can re-order and customize your video before you export it. It’s not nearly as powerful as something like Adobe Premiere Clip or PowerDirector, but not everyone needs something that intense. It's free to download with no in-app purchases.

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Not a bug either. Usually, one of those ads is non-skippable. YouTube itself thinks that launching back-to-back ads it does a favor for viewers, as it’s meant to reduce the number of ad interruptions later in the video. But in reality, viewers are ought to watch two ads in a row first and then mid-rolls. Another reason, according to YouTube, to launch a new ad-format is to opt-out of 30 seconds ads which they did and started to show entire music videos as the ads instead. That point will be expanded upon in the following paragraph.

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Thanks to years of industry experience, Kazam! has developed a unique approach as well as custom processes to create videos that overperform on digital platforms. Kazam! delivers and A/B tests assets and content strategies that are adaptable to different targets, platforms and devices. The agency is a one stop shop that helps businesses at each step of their digital video strategy. Kazam! works with big companies (Johnson & Johnson, Société Générale, Reckitt Benckiser, Durex, Universal Music etc.) startups (Cityscoot, OPnGO, Sensee etc.) and small and medium businesses alike. We're there from the designing of a global digital strategy, to the creation of beautiful concepts and multiple assets that will help you reach your business goals.

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The android:text attribute on the Button defines the text that is displayed in the button element. Like the AdMob App ID, this value should also be mapped to the strings resource file located at RewardedVideoExample/app/src/main/res/values/strings.xml of your project. Add an new entry to this file for text that clearly presents the user with the option to watch an ad in exchange for a reward.
To be notified of rewarded video lifecycle events, you must implement RewardedVideoAdListener. The rewarded ad listener is set using the setRewardedVideoAdListener() method. This listener is automatically notified of events from all the networks you're mediating. For example, you are notified of a user being rewarded for watching a video through the onRewarded() method on RewardedVideoAdListener.
The main argument against blocking ads on YouTube is that some content creators rely on ad revenues to support the creation of more content. When viewers block ads on YouTube, the creators don't get paid, which may result in less enjoyable content down the road. However, there is no law that says you absolutely have to sit through an unskippable three-minute pre-roll ad before every video you watch.

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Adobe Premiere Clip is one of the big names when it comes to video editor apps. It has a laundry list of features, including the ability to auto-generate videos using your images and video if you don’t want to do it yourself. If that’s not your thing, you can edit your video manually using a variety of tools, effects, and music. The app boasts that you can use your own music but some users have found this process to be difficult. It does sync and work with Adobe Premiere Pro so you can start a project on one and continue on the next one. However, you'll need an Adobe Creative Cloud account to make all the syncing work.

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Sometimes you don’t bother to skip pre-rolls for example when your hands are busy, and you’re fine waiting for 15 seconds before an actual video starts. And then you’re surprised to find yourself unwillingly watching someone’s else music video which lasts at least 3 minutes. Promoting a music video as a pre-roll ad is a popular practice it allows to reach more views from the real people, though it doesn’t guarantee the love of the viewers. 

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Kaizen Ad enables marketers to easily replace and iterate creative variations at scale in order to optimize their campaign performance through continuous improvement. Our intelligent creative brief process and global network of professional designers provide fresh creative with fast turnaround times, delivering real outcomes for advertisers. Kaizen Ad Optimizers specialize in creative development for mobile advertising within specific regions around the world, including top-tier regions such as North America, the Asia-Pacific region, South America, and more.

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Powtoon is a video creation platform, used by more than 20 million people worldwide. With Powtoon, you can easily create video ads for YouTube in minutes, with live action & animated footage. Simply choose from our library of ready-made templates, soundtracks, animations, characters, and more to create your own videos. No design or tech skills are necessary.

SmartShoot helps the world's leading brands shoot compelling photos and videos in thousands of locations to brand-driven guidelines. Hand-selected professional photographers & videographers from our global creative community use our technology platform to enable real-time collaboration with brand partners and the production of effective ads & compelling stories.

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Be sure to contact potential internet advertising partners in a professional manner. Call them on the phone instead of just e-mailing them so your communication is more personal and professional. Be ready to supply them with information about your business and your site traffic. The more information you can give them, the more likely they'll be to consider your offer. And above all, make sure they have a solid reputation. If you partner with a questionable company, their activities could reflect poorly on your business.

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VidMob is a video creation platform, with innovative technology solutions that enable a network of highly trained creators to develop video ads that are insight-driven, personalized, and scaleable. VidMob creators produce the full spectrum of video content across every social/digital channel, format, and language. Get help with mobile-first creative concepts, asset optimization and creative testing and analysis.
The second challenge AdColony tackles is the major differences between gaming apps and other premium apps. Ads are optimized much differently depending on which type of app you use. Naturally, there are entire ad networks driven only by one or the other, but the option is there if your company has more than one type of app they want to use with a single video advertising network.

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PropellerAds is best for your app if you don’t have the audience size to get into one of the bigger video ad networks yet. It’s also great if you don’t have the resources to go through a long sign-up process or optimize ads right away. It may be less appealing if you do have a huge audience, however, as you won’t get the preferential treatment you may feel entitled to at your app’s size.

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Magisto's AI Based video creation platform enables businesses to ramp-up video content for advertising at a fraction of the time and costs associated with traditional video creation. Magisto has over 100 Million users and created over 500M videos. It is ideal for small and medium businesses that are budget constrained and need to ramp up their video content.

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It’s not a bug of the service. YouTube first launched this ad format in January 2018, and as of today, it has spread worldwide. Non-skippable ads can appear anywhere in the video and first, those ads were as long as 5 seconds, but now they can last for 15-20 seconds. It’s bad enough when you’re forced to watch unwanted advertising, but what’s even worse are the quality of advertising and targeting. YouTube users complain about seeing anti-vaping adverts over and over again though they’ve never been interested in vaping before. Another infuriating type of advertising is health and beauty products advertising as it doesn’t have time to slowly move to the point and just throws at you close-ups of human faces and body parts. Yew.

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To be notified of rewarded video lifecycle events, you must implement RewardedVideoAdListener. The rewarded ad listener is set using the setRewardedVideoAdListener() method. This listener is automatically notified of events from all the networks you're mediating. For example, you are notified of a user being rewarded for watching a video through the onRewarded() method on RewardedVideoAdListener.
It’s not a bug of the service. YouTube first launched this ad format in January 2018, and as of today, it has spread worldwide. Non-skippable ads can appear anywhere in the video and first, those ads were as long as 5 seconds, but now they can last for 15-20 seconds. It’s bad enough when you’re forced to watch unwanted advertising, but what’s even worse are the quality of advertising and targeting. YouTube users complain about seeing anti-vaping adverts over and over again though they’ve never been interested in vaping before. Another infuriating type of advertising is health and beauty products advertising as it doesn’t have time to slowly move to the point and just throws at you close-ups of human faces and body parts. Yew.

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All you need to do is sign up for Google AdMob, and then use the Google Mobile Ads SDK to place ads in your app with just a few lines of code. You get paid quickly in your local currency (where available), with no wire fees charged by Google AdMob. Also, Google AdMob’s integration with Google Play services pushes automatic performance improvements to Android apps without additional SDK changes. 

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FilmoraGo is a video editor app by Wondershare. It's easily one of the best video editor apps. This video editor packs a whallop. You can do the basics like trim and cut, render, and that kind of stuff. It also includes the ability to play in reverse, do square videos (1:1) for Instagram, and 16:9 videos for YouTube specifically. It also has support for things like slow motion, transitions, music, overlays, and more. It's not half bad for what you get. There are in-app purchases that add to the power. However, most of the features are, in fact, free.

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Marketers and brands around the world use Vamp's creator network to produce original video content optimised for ad placements on YouTube. Videos are produced by our creator community from start to finish aligned to your brand objective whether it's reach, engagement or conversions. The Vamp process is a new and exciting way to produce video content to promote your brand.

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Even with the issues like intrusiveness, video ads are still making their way to the advertising. Whether you’re a fan of video ads or not, there is no denying that when used correctly, these ads can provide a substantial boost in revenue. Hence, the ad industry needs some good ad networks to match publishers interested in video ads with advertisers willing to deploy video creatives.

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YuMe offers a simplified interface for you, the displayer of the ads, while handling a lot of the optimization complexity in the background. Their data-driven systems determine the ads in your app are displaying, what users are doing with them, and which types of ads do best with your app. Then, YuMe matches better content to your app over time while also rewarding better display and conversion rates in your app with more influential ads.

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