What Makes This Ad Great: Speaking of bright background colors that pop—could anything stand out more than this big yellow ad? Eczema Honey follows a 2-step strategy here: first, grab your attention with a bold color. Second, build credibility by shuffling through 5-star reviews from satisfied customers. The result is a simple ad that’s surprisingly effective.
Phew! That’s a whole lot of information to digest. If you feel intimidated by the process, keep our tips open in a separate tab and walk through the process while referencing our article. Feel free to use it as a guide and you’ll be producing ads as full of impact as all the others we’ve shared above. Our last tip: Don’t forget to have fun infusing the magic of visual storytelling in your marketing strat!
Being a fitness guru with hundreds of thousands of followers can be a tough position when you want to advertise your workshops and boot camps on Instagram. But Bannersnack takes the burden off your shoulders with a batch of gorgeous ready-made templates suited for a wide range of sports. From pilates to Tae Bo, you can find just about anything. Or you can upload your picture in the gym and add one of our preset styled typography to create a jaw-dropping ad!
What Makes This Ad Great: Speaking of bright background colors that pop—could anything stand out more than this big yellow ad? Eczema Honey follows a 2-step strategy here: first, grab your attention with a bold color. Second, build credibility by shuffling through 5-star reviews from satisfied customers. The result is a simple ad that’s surprisingly effective.
Being a fitness guru with hundreds of thousands of followers can be a tough position when you want to advertise your workshops and boot camps on Instagram. But Bannersnack takes the burden off your shoulders with a batch of gorgeous ready-made templates suited for a wide range of sports. From pilates to Tae Bo, you can find just about anything. Or you can upload your picture in the gym and add one of our preset styled typography to create a jaw-dropping ad!

With geo-targeting and custom audiences it’s never been easier to find Facebook users close to your city, town, or neighborhood. This is a great time to promote an event or location-specific offer, like a store opening or sale at the local store. Take the examples below, both highlight a local event that would only appeal to people a specific area. But in doing so, the ads show the audience that these companies not only have knowledge of their city or town, but are invested in being a part of it too.
Being a fitness guru with hundreds of thousands of followers can be a tough position when you want to advertise your workshops and boot camps on Instagram. But Bannersnack takes the burden off your shoulders with a batch of gorgeous ready-made templates suited for a wide range of sports. From pilates to Tae Bo, you can find just about anything. Or you can upload your picture in the gym and add one of our preset styled typography to create a jaw-dropping ad!
What Makes This Ad Great: This simple video ad from Stitch Fix catches your eye with fast-moving images displaying great-looking outfits for different situations: day at the office, weekend getaway, watching the game, and more. Then it lists 3 big benefits that set it apart from competitors: no subscriptions, free shipping & returns, and an extra discount if your purchase all the items in your delivery.

Driving attendance for an event is much easier when you use Facebook ads to increase awareness of it. These ads pique your target audience’s interest by featuring social proof from people who have attended in the past. They can instill a little FOMO by describing how your event setting is unique and make it easy for people to decide at a glance if they are “Interested” in your event by centering the details of time and place.
Geo-targeting with Facebook ads is a great way to entice potential customers to visit your brick and mortar store. When you include a CTA labeled “Get Directions” and easily recognizable images of your store location makes it easier for people to find you! Just make sure you consider the timing of these ads. The following two food ads target dinner and late-night audiences, which are different people with different intent.
These low-cost ad templates tend to be more conversion-focused, featuring buttons and designs that encourage visitors to click. Many of these are also designed by individual graphic designers, so they are less likely to be commonly used as a Facebook ad template, making your ad more unique. The majority of low-cost templates are part of a template bundle that gives you anywhere from 10 to 50 templates for as little as $6 per bundle.
We all know the pain of waiting hours on hold for customer service. That’s why nothing is more impressive than personalized, immediate support. Chatbots give you a way to provide this kind of experience directly through Facebook Messenger. Use ads to promote your awesome new chatbot and let people know that you’re ready at a moment’s notice to help them resolve their issue.
If you’re looking for a quick way to design Facebook ads for your business, hire a professional to build it for you. Hibu, one of a select few official Facebook Marketing Partners, is a social media management company that will not only create Facebook ads on your behalf, they can also implement and manage your Facebook ad campaign. Optimizing your ROI with Hibu frees up valuable time you could spend running your business. Click here to reach a representative.
Our article is about Facebook Ad Template we do not mention Excel. We are absolutely NOT JUST explaining what type of Ads are available on FB (we have tons of articles and guides for that) we are offering some templates (AKS examples, patterns, reference points) highlighting the necessary elements that different Facebook ads must contain depending on the different campaign’s objective.
With Facebook’s 20% text rule, it’s important that you make the most of our available space. This where a compelling call to action text comes in, letting people know what’s in it for them or what they need to do. Use Canva’s text tools to overlay your text over your image and create amazing typography. Try using one of the pre-set textholders and drag and drop them anywhere on your design or create your own typography by choosing and pairing over a hundred fonts in Canva.
If you’re looking for a quick way to design Facebook ads for your business, hire a professional to build it for you. Hibu, one of a select few official Facebook Marketing Partners, is a social media management company that will not only create Facebook ads on your behalf, they can also implement and manage your Facebook ad campaign. Optimizing your ROI with Hibu frees up valuable time you could spend running your business. Click here to reach a representative.
…interact with your brand. When you use engaging headlines that create a little bit of mystery and intrigue those ads make it easier for people to click through as well. You’re appealing to their sense of adventure and making them interested in learning more. Ad copy that makes an a strong or contradictory argument can help make this pique your audience’s interest as well. Use dramatic images to seal the deal and your audience can’t help but be curious.

Facebook ad templates give businesses a way to create quality ads that are effective without having to design them from scratch. Using a professionally designed Facebook ad template will help to drive more readers to your website landing page. Your ad is the first thing your audience sees and is what makes them decide in a split second whether they want to click and learn more about your business.
These ads will likely follow the lead ad or lead generation template, including a form where Facebook users can fill in their name and email address directly. Being able to enter this information directly on Facebook cuts down on the work required from potential subscribers to complete the process. Just make sure that the ad copy and images you use really sell the value of your newsletter, otherwise the ads won’t be nearly as effective.

Kelly Main is a staff writer at Fit Small Business specializing in marketing. Before joining the team, she worked as an analyst at firms like Lincoln Financial Securities. She has also founded a number of successful startups, including OpenOnion under the Google Tech Entrepreneurs Program, which was later acquired under the name Whisper. She holds an MS in International Marketing from Edinburgh Napier University.
Video ads prove highly engaging and give advertisers the time to share more of a story. It’s not uncommon for small businesses to overlook video ads, because in the past they have been an expensive media type. However, now there are video templates available from platforms like Waymark that give advertisers an affordable way to create and use video ads for an affordable price.
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