Once your video is exported to a mobile device, to have your audience jump into the full experience, consider picking up a VR headset. Quality of the headset can range anywhere from purchasing a cardboard VR viewer for a few dollars to investing in a higher end model. You may want to even consider going the extra mile and picking up a headset that that includes an audio plugin to create that surreal virtual reality environment and take your viewer into the scene.

In this day and age, a business that doesn't use video marketing is like a teenager without a smartphone: very rare. Rapid shifts in modern technology have caused the marketing landscape to evolve with it. Many people seek dynamic, engaging forms of content. Most of us have watched at least one video (likely more) at some point today. If you're on the internet, especially a social media site, v [...]


Once your video is exported to a mobile device, to have your audience jump into the full experience, consider picking up a VR headset. Quality of the headset can range anywhere from purchasing a cardboard VR viewer for a few dollars to investing in a higher end model. You may want to even consider going the extra mile and picking up a headset that that includes an audio plugin to create that surreal virtual reality environment and take your viewer into the scene.
With 360 video you do not have to worry about not capturing the right angle - because it captures almost every angle. You do have to remember that everything around your camera will be in the video, the detail of every room, the camera operator, any equipment or cords. If you are holding it by hand - be prepared that your face will always be in the footage.

Once your video is exported to a mobile device, to have your audience jump into the full experience, consider picking up a VR headset. Quality of the headset can range anywhere from purchasing a cardboard VR viewer for a few dollars to investing in a higher end model. You may want to even consider going the extra mile and picking up a headset that that includes an audio plugin to create that surreal virtual reality environment and take your viewer into the scene.
Snapseed is another great basic photo editing app, but with features that make it slightly more geared towards the professional user. For example, with Snapseed, you can focus in on a certain point of the image and bring it to life with enhanced lighting and focusing features. This makes it perfect for marketers who depend on images to sell their products.
Commercials for the Super Bowl are famous for being can't-miss "events." With interactive mobile ads, all advertising can aspire to that same level of anticipation and engagement. Even in these early days of appvertising, some rules of thumb are already starting to surface. Here are a few tips to consider as you think about your strategy for the medium.
A mobile yellow pages with reviews and offers for everything from restaurants to shopping to hairdressers and so much more. With an average of 29 million monthly app users, Yelp allows businesses to list for free on the site, targeting users with offers and rewards. Yelp also provides businesses owners with the opportunity to engage with their customers both privately and publicly within the app, helping to establish a more personal experience for customers.
Epom Apps is a top-rated ad mediation platform for smart app monetization. Epom Apps has in-house experts, who help app developers generate revenue from their applications with the winning ad strategies. Epom Apps team handles the whole app monetization process - from the selection of best-performing demand sources to include in the custom SDK to everyday ad placement optimization.

One of the most effective location based marketing channels is Google Ads, which continues to become more and more refined in terms of targeting, delivery and functionality. Location based marketing on Google Ads enables you to target users searching Google in specific locations. When combined with device bidding, you can effectively target mobile users, on the move, in the precise geographical location of your business, helping to convert online searches into real-life footfall.


What are the best video apps for Android? It's not easy task to find the best video software. Here are top and most downloaded video applications of all time. Find the top video calling app for secure video chat. Best video editing apps are available to help you with making custom videos. Create funny videos for your kids or family video memories. It is up to your imagination.
A great video isn’t just about images. Without clear audio you lose much of the emotional impact. Music can make a big difference in immersing your audience into your experience. Often time camera pick up white noise such as wind, which can take away from the playback experience. Why not add a soundtrack to your video to set the mood you want share. Be sure to pick a soundtrack to compliment the action on screen.
What does it mean to have a great app idea for an app developer? They are raring to go get their app built as soon as possible. Many beginners and experienced app developers also use Appy Pie's app maker, simply because it’s not only easy to use and fast but a powerful app builder platform as well. With Appy Pie's app maker, you don’t need to buy any course or learn coding. Even if you have never written a single line of code in your life and need to build an app for your small business, you can design an app the way you want with Appy Pie’s app builder. Make a mobile app now!
Snapseed is another great basic photo editing app, but with features that make it slightly more geared towards the professional user. For example, with Snapseed, you can focus in on a certain point of the image and bring it to life with enhanced lighting and focusing features. This makes it perfect for marketers who depend on images to sell their products.

If your business hasn’t claimed its listing on Google My Business yet you are already missing opportunities as users can rate and share their favourite businesses. You have the option to add additional information to your listing, including photos and video, elements that will encourage potential customers to visit your business. Google uses Google My Business listings in local search results above standard results, providing you have claimed and verified your business.
If you are coming from the print world, you may need to rethink some of the things you learned in design school about "simple, clean" layouts. Interactive ads tend to be visually busier than print ads, but that doesn't diminish their impact. The ad should also feel just as native on the device as the app in which it was built. At the same time, you need to strike a balance between grabbing attention not going over the top.
The last thing that I want to mention to you is the importance of always testing multiple different creatives in your campaigns. I recommend testing at least 3 different images and 2 different combinations of copy (6 ads total) for every campaign you run. This greatly increases your chances of creating an ad that resonates with your target audience.
With as many as 70% of travellers visiting TripAdvisor before making a booking, TripAdvisor Ads are a great way for leisure and tourism businesses to use location marketing to engage with potential customers. TripAdvisor Ads work by promoting your business in your target location in the form of exclusive sponsored placements with appear at the top of site’s search results.
If you're reading this, the odds are good that you've probably watched a video online before. Most of these videos are filmed with standard cameras that capture everything in the direction in which they're pointed. Once they're uploaded to a streaming website like YouTube, the steps for watching them are usually pretty simple: click the play button, sit back, and enjoy.

In March 2015, YouTube launched support for publishing and viewing 360-degree videos, with playback on its website and its Android mobile apps. Parent company Google also announced that it would collaborate with camera manufacturers to make it easier for creators to upload 360-degree content recorded with their products to YouTube.[13] However, in 2017, Google and YouTube began to promote an alternative stereoscopic video format known as VR180, which is limited to a 180-degree field of view, but is promoted as being more accessible to produce than 360-degree video, and allowing more depth to be maintained by not subjecting the video to equirectangular projection [8][16]
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