App development has come a long way over the years. A decade ago, making an app for a smartphone was a challenge that required hefty amounts of knowledge in both Java and XML. The evolution of apps OS and the technology surrounding it has made development of an app significantly easier. The greatest innovation in this field was the introduction of app-building frameworks. App [...]
360-degree video is typically recorded using either a special rig of multiple cameras, or using a dedicated camera that contains multiple camera lenses embedded into the device, and filming overlapping angles simultaneously. Through a method known as video stitching, this separate footage is merged into one spherical video piece, and the color and contrast of each shot is calibrated to be consistent with the others. This process is done either by the camera itself, or using specialized software such as Mistika VR or Kolor AVP that can analyze common visuals and audio to synchronize and link the different camera feeds together. Generally, the only area that cannot be viewed is the view toward the camera support.
We're still in the early days, but the results look extremely promising. For example, a recent Nielsen study (funded by Apple) showed that viewers of a Campbell's iAd featuring new products, recipes and coupons remembered the brand "Campbell's" five times more often than TV ad respondents. Out of 53 million impressions, 1% of users that saw the ad clicked through and spent an average of nearly one minute perusing it. That number may seem small, but this is one market to keep an eye on.
Commercials for the Super Bowl are famous for being can't-miss "events." With interactive mobile ads, all advertising can aspire to that same level of anticipation and engagement. Even in these early days of appvertising, some rules of thumb are already starting to surface. Here are a few tips to consider as you think about your strategy for the medium.
Have you grown tired of photo editing filters that dull the color in everyone of your images. Soft, muted pics have a place, but audiences are started to feel bombarded with those types of filtered images and are looking for something new, a little sassy and a whole lot more colorful. Color Story is an app that will put the color pop back into your images, making them more engaging and eye popping than ever.
SmartyAds is a programmatic advertising company that develops own cutting-edge, innovative programmatic solutions for maximizing the revenue of advertisers, app developers and publishers. SmartyAds was among the first ones in the row who implemented secure Blockchain-based ad platform. The company built versatile decisions for marketers who work with mobile app video ads - rewarded & playable advertising formats for robust app and game monetization.
Still, the challenge to produce photos that are worthy of viral level social engagement is a very real struggle, especially if you’re coming at it with limited photo editing experience. Lucky for you, there’s some amazing photo editing apps that take the guesswork out of artwork and make it possible for your brand to share professional quality images with minimal effort on your part.
Named the most engaging shopping rewards app in 2017, Shopkick allows users to earn Kicks just for visiting a shop and gives them the opportunity to earn extra Kicks for performing tasks, such as scanning certain products in the app. Users can then redeem these Kicks for iTunes vouchers, restaurant vouchers, movie tickets and lots more- including charity donations.
Yes. We know that your reputation, data and privacy are critically important to you and so we go to great lengths to ensure that our mobile app development tool and your mobile apps are both secure. We have partnered with the some of the best security companies in the industry, including. McAfee and MetaCert who scan over a billion webpages for any malware or phishing attempts to ensure that your app's users are kept safe from hackers. We also use secure oAuth access controls to protect you from anyone else editing your app. This also allows us to not store any passwords on our servers, which means they can't be stolen. Lastly, AppMakr offers a 100% satisfaction guarantee with a 30 day no-money-down free trial on many of our plans. So there's no risk to try the platform, cancel anytime with no contracts. Safe and easy...
If you’ve got a fitness app, you might have segmented your potential audience into 2 groups. Men who want to get huge lifting weights, and men who want to get ready for a marathon. As you can imagine, they have completely different goals, and their interests and behaviour will reflect that. You need to take this into consideration when you create your images.
Specialized omnidirectional cameras and rigs have been developed for the purpose of filming 360-degree video, including rigs such as GoPro's Omni and Odyssey (which consist of multiple action cameras installed within a frame), and contained cameras like the HumanEyes Vuze and Nokia OZO, There have also been handheld dual-lens cameras such as the Ricoh Theta S, Samsung Gear 360, Garmin VIRB 360, and the Kogeto Dot 360—a panoramic camera lens accessory developed for the iPhone 4, 4S, and Samsung Galaxy Nexus.
With a smart optimization algorithm, the app developer can gain more income while displaying the same amount of advertisement in the app. Epom Apps supports the variety of high-performing ad formats, eg. native ads, smart banners, rewarded videos and many more. With the experts’ advice on placement and ad formats to use, app developers can get up to 30% higher revenue compared to the average rates across the industry.
Vouchercloud offers its 5 million monthly users discount vouchers and offers based on their location. One of Vouchercloud’s most useful features is that users have the ability to pre-download or print vouchers at home, meaning there is no need for an internet connection. Perhaps most suitable for larger retailers, businesses can list unlimited offers and locations for a small annual fee.
With as many as 70% of travellers visiting TripAdvisor before making a booking, TripAdvisor Ads are a great way for leisure and tourism businesses to use location marketing to engage with potential customers. TripAdvisor Ads work by promoting your business in your target location in the form of exclusive sponsored placements with appear at the top of site’s search results.
If you're reading this, the odds are good that you've probably watched a video online before. Most of these videos are filmed with standard cameras that capture everything in the direction in which they're pointed. Once they're uploaded to a streaming website like YouTube, the steps for watching them are usually pretty simple: click the play button, sit back, and enjoy.