In other words, if you’re aiming to get viewers to click over to your site in order to make a purchase, it would make sense to produce an ad featuring beautiful product photography. If, on the other hand, you were working towards building brand awareness, you might want to create an ad that motivates users to post your image. This means you have to know what your audience is like and what they would want associated with them as a representation of themselves. You could use an endorsement from an influencer or words and images that connect on an emotional level. Maybe add a hashtag or ask them to tag friends when sharing to compound its effectiveness.
Creating a compelling ad for Instagram is not easy when you have no design background or a proper design team to do the job. You need to stand out somehow in the feed, considering you’re competing against your target customers’ family, friends, and favorite stars. But with Bannersnack’s ready-made templates, creating an ad for Instagram is a piece of cake. All you have to do is pick a template as a starting point, add your own assets (logo, fonts), organize the elements of the layout, customize the colors and choose an expressive font.
Facebook ad templates give businesses a way to create quality ads that are effective without having to design them from scratch. Using a professionally designed Facebook ad template will help to drive more readers to your website landing page. Your ad is the first thing your audience sees and is what makes them decide in a split second whether they want to click and learn more about your business.
If you’re looking for a quick way to design Facebook ads for your business, hire a professional to build it for you. Hibu, one of a select few official Facebook Marketing Partners, is a social media management company that will not only create Facebook ads on your behalf, they can also implement and manage your Facebook ad campaign. Optimizing your ROI with Hibu frees up valuable time you could spend running your business. Click here to reach a representative.
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Real estate is a tough market, that’s why advertising your agency can give you a headache. But not anymore. With Instagram advertising, you can target local audiences and showcase your collection of properties in a professional way. Use one of our templates as a starting point to promote your properties on Instagram and keep an eye (or ear) on the phone.
Neil Flinchbaugh is a digital copywriter who works with some of the coolest companies in the world (like DigitalMarketer, ever heard of them?). Years ago he fell in love with direct-response and digital marketing thanks to their unique combination of creative thinking and critical analysis. Today he uses persuasive copy to help businesses sell more products, grow their audience, and command more credibility in their industry. Connect with him on LinkedIn, or learn more about his copywriting services.
The more you know about your customers the better you can be at providing them with content and products they’ll love. That’s why you should think of every conversation with a customers is an opportunity to build a better profile of their preferences. Messenger is one of the best platforms to asks these questions and make those connections. User the information you gather to retarget your audience as well. 

Kelly Main is a staff writer at Fit Small Business specializing in marketing. Before joining the team, she worked as an analyst at firms like Lincoln Financial Securities. She has also founded a number of successful startups, including OpenOnion under the Google Tech Entrepreneurs Program, which was later acquired under the name Whisper. She holds an MS in International Marketing from Edinburgh Napier University.
We all know the pain of waiting hours on hold for customer service. That’s why nothing is more impressive than personalized, immediate support. Chatbots give you a way to provide this kind of experience directly through Facebook Messenger. Use ads to promote your awesome new chatbot and let people know that you’re ready at a moment’s notice to help them resolve their issue.
Video ads are the perfect medium to increase awareness of your your business. There’s no better way to show off your brand and everything it represents than an engaging an entertaining video. The trick is to capture the audience’s attention with strong thumbnail image. Feature a main character mid-action to make the video more enticing and your audience will be sure to watch the rest of the video.
What Makes This Ad Great: This simple video ad from Stitch Fix catches your eye with fast-moving images displaying great-looking outfits for different situations: day at the office, weekend getaway, watching the game, and more. Then it lists 3 big benefits that set it apart from competitors: no subscriptions, free shipping & returns, and an extra discount if your purchase all the items in your delivery.

You can also pose a question that hints at an achievable “after” result (the feeling your audience will have once they complete the signup process). By asking “Does Your Car Qualify”, Uber makes people hope their car qualifies so that they can achieve the “after” state of a car full of cash. By headlining with “the top 5%”, Hired reveals the “after” state as smiling, vibrant people in a new workplace exclusive to that qualifying 5%.


With one of the largest pool of active users, relatively cheap advertising options, and the ability to create targeted and optimized ads, Facebook has become an advertising medium most businesses and brands can’t ignore.  The best Facebook ads are relevant, have a unique value proposition and have a clear call to action. Most of all, they are heavy on visuals and design.
Being a fitness guru with hundreds of thousands of followers can be a tough position when you want to advertise your workshops and boot camps on Instagram. But Bannersnack takes the burden off your shoulders with a batch of gorgeous ready-made templates suited for a wide range of sports. From pilates to Tae Bo, you can find just about anything. Or you can upload your picture in the gym and add one of our preset styled typography to create a jaw-dropping ad!
If you’re going to make Instagram videos, you should establish your brand as a presence on the app itself. This means having an active page with regular posts that generate traffic and conversation. Depending on your type of business, you can now have an online store within the Instagram app itself, making it easy to link to from your Instagram videos.
Creating a compelling ad for Instagram is not easy when you have no design background or a proper design team to do the job. You need to stand out somehow in the feed, considering you’re competing against your target customers’ family, friends, and favorite stars. But with Bannersnack’s ready-made templates, creating an ad for Instagram is a piece of cake. All you have to do is pick a template as a starting point, add your own assets (logo, fonts), organize the elements of the layout, customize the colors and choose an expressive font.

What Makes This Ad Great: How do you stand out in a crowded market? Wolf and Shepherd shows us one way with this video ad: use your product to provide a dramatic demonstration. Running with the bulls while wearing a pair of dress shoes sounds borderline crazy, but it sure does help set Wolf and Shepherd above the pack. (Or should I say, above the herd?)
In other words, if you’re aiming to get viewers to click over to your site in order to make a purchase, it would make sense to produce an ad featuring beautiful product photography. If, on the other hand, you were working towards building brand awareness, you might want to create an ad that motivates users to post your image. This means you have to know what your audience is like and what they would want associated with them as a representation of themselves. You could use an endorsement from an influencer or words and images that connect on an emotional level. Maybe add a hashtag or ask them to tag friends when sharing to compound its effectiveness. 
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